This past week I spent 4 days with Optimizely at Opticon 2023 in San Diego, and got to hear a lot of inspiring announcements and ideas. Here are my personal favorites.

If your Optimizely site already sends transaction emails through an email platform API, why not do the same with Optimizely notification emails?

For all those who have websites in Optimizely DXP, consider improving email deliverability with SendGrid. There is a bonus tip at the end…

Earlier I showed how to integrate Hangfire jobs with Application Insights, to correlate all job logging. Now you can do the same with regular Scheduled Jobs with this small trick.

Optimizely Commerce 14.13.0 removed a road block for customizing product catalog roots. Read here about how to use it.

I previously demonstrated how to correlate telemetry to Azure Application Insights within a Hangfire job. But how about those jobs that are built as regular Optimizely scheduled jobs? Read about a solution here.

Here are four useful tricks I always apply to any site where I use Hangfire (code included).

There is a less-known hidden gem in Optimizely CMS for brief request-scoped caching. Read about which it is and how simple it is to use.

I made a new Redis PubSub event provider for Optimizely, for use with load-balanced servers that cannot use my .NET sockets event provider. Read about it, and get it, here.

If you are working with Optimizely DXP sites, take a few minutes to consider whether you really need sticky sessions. Here is how to disable them and what happens after.